About Us
TBDigital provides strategy, marketing, and business development consulting to ecommerce, technology, and media companies. From startups to growth stage brands, clients look to us to make sense of a changing and challenging sector. We unlock growth with clear, actionable advice and accountable implementation.
—
Founder and Managing Partner, Tom Balamaci, is an experienced growth marketing executive who has launched, built, and pivoted businesses at the intersection of technology and content. From his own venture-funded ecomm startup, to a leading social media platform, to the most influential name in style, to innovative consumer product brands, Tom has applied his varied background in digital growth to a spectrum of clients. He received an MBA with dual concentrations in Marketing and Finance from The Wharton School of the University of Pennsylvania and a BA from Brown University. Learn more about Tom here.
TBDigital creates and implements full-funnel, multi-channel marketing strategy to grow revenue. We bring category experts (including media buyers, producers, editors, graphic and UX designers, developers and more) to each highly-customized engagement, while integrating with existing staff and resources whenever possible.
Executive experience
-
Jukin Media
SVP Social Strategy & Audience Development
GM of social video properties including FailArmy, People Are Awesome and The Pet Collective. Programming, marketing, content and brand strategy, ecommerce.
-
First Media
SVP Ecommerce
Led digital commerce businesses engaging fans across So Yummy, Blossom and BabyFirst.
-
Rachel Zoe
GM, Zoe Media Group
Grew digital media division: The Zoe Report, its fashion, beauty & lifestyle destination and launched Curateur (formerly Box of Style), its subscription commerce service.
-
Pop-Up Pantry
CEO, Co-Founder
Co-founded and led venture-funded ecomm company delivering chef-curated gourmet meal subscriptions.
-
MySpace
Director, Business Development
Video content strategy, dealmaking and integrated content at the OG social network.
-
Sony Pictures Entertainment
Director, Digital Distribution
Negotiated and managed launches of first major digital video deals including Netflix, Amazon & Apple.